Our free audit will analyze your business's current online presence. We include digital recommendations and compare your business to its closest competitors.
Football is officially under way, and baseball is in full swing, while hockey and basketball are right around the corner. This is the busiest time of year for professional sports. It seems like every other post on Facebook and Twitter is about some athlete or team either being held on a pedestal or beaten down for a poor performance.
In the early years of advertising, content was presented as largely interruptive to a consumer’s daily routine. From irrelevant “buy this now” website ads to cold calling and SPAM-vertising, consumers eventually found ways to block out these unsolicited messages. Products and services were pushed onto customers and communication was largely one way, while out-of-context content provided little value to customers.
Before you write that next blog post or share anything on social media, have you considered who your audience is?